We drive revenue to grow your company.
At TimeHoodie, we’ve been doing this for over 20 years, and the marketing tools, channels, tactics, and techniques change every few months. There’s only one thing that matters. You. You are the constant.
The most important step is getting to know you. Your business. What separates you, what makes you unique. Understanding your place within your industry and your standing amongst your competition. Fortunately, for the both of us, we have deep experience in almost every industry out there.
PAID SEARCH, PPC & SEO
Many of our clients ask if they can drive all the traffic they need by only focusing on organic, owned, and earned means. The reality is you can start with that, but when those sources become maxed out, your digital marketing strategy will inevitably include some form of digital paid media. At that point, you need a partner with deep experience with CPA, CPC, CPM, affiliate marketing, shopping feed, and other forms of media buys will keep your campaigns running efficiently and effectively while generating the highest ROI.
Never-ending friending… Social is one of the most powerful channels we work with currently. The level of targeting, re-marketing, and engagement has skyrocketed over the years. We will help you promote specific events, drive sales, grow your following, and illicit action on behalf of the audience. We will also aggregate relevant content and post at a predefined frequency to increase online followers. We work with all major social media players including Facebook, LinkedIn, Twitter, YouTube, Vimeo, Instagram, and more.
According to a McKinsey report, email marketing generates $38 for every $1 spent. Constantly optimizing your email tactics can even further increase your ROI. For example, are you optimized for mobile?
TechCrunch has reported that 75% of Gmail’s 900M users typically read their email on mobile devices. Experian shows that personalized emails deliver 6x higher transaction rates, yet only 39% of online retailers send personalized product recommendations according to Certona. We will help you drive greater ROI via high-return, low-cost email marketing strategies, and tactics that align with current trends and emerging opportunities.
ANALYTICS & REPORTING
Is there anything better than a hot cup of coffee, sliceable data, and a clear afternoon for analysis at the speed of thought? We believe in one source of truth for data. We prefer a hub-and-spoke model of architecture. We believe in regular meetings to review data, insights, and findings. We are fanatical about ensuring data that goes into our systems is tracked properly from the front end, logged, and reported on consistently. We believe in letting the numbers work themselves out when making decisions and that data itself is not strategy, rather it is a measure of effectiveness and a wellspring used to identify opportunities.
At TimeHoodie, we believe that re-marketing (aka retargeting) is probably the most underutilized, highly-effective marketing tactic. According to Digital Information World, users who are retargeted are 70% more likely to convert, retargeted ads increase branded search exposure by over 1,046%, and 49% of major brands setting aside specific budgets just for retargeting. We will put our experience to work for you to take advantage of this “incredibly powerful” and “ridiculously cheap” channel (WordStream).
According to this IDC report, CMOs at the largest companies believe content marketing is the second most important initiative, behind ROI. Yet, 70% of marketers lack a consistent or integrated content strategy, according to Altimeter. At TimeHoodie, we often see watered-down content that is churned out with the goal of meeting a regular deadline, in lieu of attempting to provide genuine value to a prospective customer or making a connection with your audience. The key to great content is quality over quantity.
WE DO TRADITIONAL & PRINT COLLATERAL AND MORE
We do such a great job (if we do say so ourselves) at designing that we are frequently asked to offline, traditional work as well. Everything from branding, logo design, collateral material like business cards and letterhead, and more. Whether it’s print advertising or online, we easily jump from RGB to CMYK. Go from 72 dpi files that are less than 100k to 4-color full-page bleeds at 300 dpi and over 100 megs. We sweat whether or not the custom gold foil and spot gloss accents register correctly. Off-beat projects excite us. We’ve designed custom poker chips, golf cart decals, retractable banners for event promotion, car wraps, and more.
We deliver engaging, well-designed versions of you.
We work hard to thoroughly understand your business, your competition, your target audience, your best customers, and what you – as a company – have in terms of assets to tell your story. Your personality and unique selling proposition is your X-Factor. Because that’s what makes you, you.